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Facebook Rolling Out Messenger API Support to Instagram
October 19, 2020
Facebook Rolling Out Messenger API Support to Instagram

Facebook is extending its Messenger API to include Instagram messaging - so businesses, artists and brands can integrate it into their own apps. This could mean more access for CRM apps, Messenger Bots and other workflow applications. It also brings Facebook Shops’ messaging features to the app, allowing for greater sales potential.


For those who use Instagram for marketing, this opens up new opportunities for potential interaction and engagement with fans and customers, as well as new ways for generating in-app sales.

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