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September 23, 2022
Instagram’s 60-Second Stories Will No Longer be Broken into Segments
Following the recent update that saw story length posts expand to 60 seconds, Instagram has now announced that stories will no longer be cut up into 15-second segments.
This will create a more ‘seamless’ watch experience for those using the app, as well as making it easier to skip a video by only having to hit ‘skip’ once.
We think this is a positive update - providing a more connectedexperience that will make people more inclined to engage with content.
