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June 6, 2023
TikTok Expands Series Feature With Creator Monetisation
TikTok’s Series feature (where creators can paywall content) has now been expanded in an effort to increase the monetisation options for top creators. Creators over the age of 18 and with at least 10,000 followers will be able to charge anywhere between $1 to $190 to subscribers and upload up to 80 videos in their Series sets.
This is important as creators are now getting the opportunity to maximise their audience reach and to monetise their content. This has always been a contentious issue with TikTok and its top creators, and could prove to be critical in preventing big players from moving to competitors like YouTube and Instagram.
