TikTok users will soon be able to tag films and TV shows in their videos that will link through to more information on the title, sourced from IMDb. Users will also have the option of ‘bookmarking’ the film/program.
We think this new update is a great way to provide users with more insight into a clip if it’s been taken from a TV show or film; enabling the viewer to see which title the clip is from. It’s also good news for those operating in the film and entertainment industries, as the new function could be used as a promotional tool for their projects on TikTok.