YouTube are introducing some new creative options to shorts, including a ‘cut’ option that will allow users to sample a small section from eligible shorts to be used as the intro. Shorts that are created using the ‘Cut’ option will include a link back to the original source, providing exposure for the original creators of the clip.
Adding new options to Shorts may encourage more creators to use the platform for short-form content - giving the platform the potential to become a competitor toTikTok.