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July 12, 2019
YouTube offers creators new ways to make money and do some good
Super stickers - animated sticker packs with themes that fans can use during live streams.
The Merch feature - opening up to more creators soon, it lets creators sell physical goods such as t-shirts.
Multiple-tier paid Channel Memberships - creators can now offer up to six different levels of membership.
Learning Playlists - optimised for educational material. Videos are organised into course-like collections instead of "Watch Next" formats.
YouTube Giving - allows creators to add a donation button.
Whether it’s driving additional revenue, or developing innovative CSR programmes - there’s a lot of potential here for brands willing to invest in video content and the platform at large.
