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November 22, 2021
Instagram Working on Music Support for Feed Posts
Instagram is testing the ability to add audio to posts from their music catalog, like users can already do in their story feature. Users will also be able to view all the posts that use a certain track.
We think this is a valuable feature for those who work in music - and could fundamentally change the way audio is used on the platform. We think this could transform Instagram to the point where audio becomes a more integral part of the content mix.
