Are Aesthetics Changing?

The Depositphotos Creative Design Trends 2025 report has unveiled key design trends poised to shape the marketing landscape in the coming years.

Based on an extensive analysis of their creative library and insights from global experts, the report highlights seven standout themes:

• The New Contemporary – Ultra-modern visuals blending hyperrealism, sketching, and bold colours.
• Cluttercore – A celebration of eclectic maximalism, challenging minimalist conventions.
• Getting Sentimental – Emotion-driven campaigns that prioritise authentic human connection.
• AI-Fueled Art – Generative AI delivering surreal, intricately detailed designs.
• Crafted Harmony – Wabi-Sabi-inspired natural aesthetics fostering a sense of optimism.
• Embracing the Dark – Gothic and grunge styles offering mystery while maintaining balance.
• Look from Above – Drone and overhead imagery opening up fresh storytelling perspectives.

As 2025 approaches, and with design playing an increasingly pivotal role in marketing, now could be the perfect time to explore a visual refresh that aligns with these emerging trends.